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13 February 2012: Admonsters - Chris Hogg explains how contextual adverting works to online ad operations teams
A Q&A with Grapeshot Technical Account Director Chris Hogg on how contextual adverting works to online ad operations teams
29 November 2011: Exchange Wire - John Snyder discusses why Context is Critical To Delivering Performance In Display
An in depth interview with Grapeshot founder John Snyder on the part to be played by contextual advertising in the new realtime advertising landscapes.
30 October 2011: Grapeshot welcomes the Independent and Evening Standard
Grapeshot is delighted to announce that two new brands have started to use Grapeshot contextual technology.
21 April 2011: MAIL ONLINE CHOOSES GRAPESHOT FOR CONTEXTUAL
Grapeshot is creating virtual segments on UK's largest online newspaper to help drive more revenue.
28 March 2011: FUTURE PUBLISHING CHOOSES GRAPESHOT
Satisfying the market hunger for contextual data solutions.
24 November 2010: GRAPESHOT STRENGTHENS SENIOR MANAGEMENT TEAM
Grapeshot has hired Christopher Hogg as Customer Relationship Manager. In 2003 Chris set up the UK account management team for adserver ADTECH AG until its acquistion by AOL.
12 November 2010: CAMPAIGN: DOUBLE STANDARDS
Two advertising technologists discuss the importance of innovation to connect brands and consumers in the digital age. John Snyder, Chief Executive GRAPESHOT, and John Willshire, Head of Innovation PHD.
3 November 2010: L'OREAL CAMPAIGN BENEFITS FROM CONTEXTUAL TARGETING
Grapeshot's contextual technology adds 47% lift to Zed agency's campaign for L'Oreal Elnett hairspray by targeting magazine articles about Cheryl Cole.
7 October 2010: THE VALUE OF CONTEXTUAL TARGETING
M&M Networking Global Marketers features the opinion of Grapeshot CEO.
4 September 2010: FINANCIAL TIMES: Business Wisdom
John Snyder, Grapeshot CEO, shares a business tip with readers of the FT newspaper.
24 June 2010: GRAPESHOT HIGHLY COMMENDED IN AWARDS FINALS
Online contextual targeting company Grapeshot is Highly Commended in the finals of the Media category at this year's NMA Effectiveness Awards.
3 June 2010: MEDIA PLAYGROUND - TARGETING TECHNOLOGY
Grapeshot CEO John Snyder joins Nugg.Ad, Audience Science and Media Contacts on targeting panel, chaired by the BBC's Torin Douglas.
2 June 2010: IPC MEDIA LAUNCHES ONLINE CONTEXTUAL TARGETING IN PARTNERSHIP WITH GRAPESHOT
Grapeshot contextual targeting delivered 30 to 113% uplifts in CTR engagement across a range of categories including travel, telecoms and consumer goods.
19 May 2010: ADVERTISING'S HOLY GRAIL: The right ad in the right environment, every time
Grapeshot CEO John Snyder explains how technology can consign a 19th century observation to history.
12 May 2010: iMEDIA AGENCY SUMMIT 2010 - Brighton UK
Grapeshot joined the ranks of media agencies to debate the issues and future of the digital world.
10 May 2010: ANNOUNCED FINALIST IN NMA INDUSTRY AWARDS
Grapeshot is announced as a Finalist in the New Media Age Effectiveness Awards.