Each page view has a universe of ads or content competing to be the most relevant to the page's content or the user's interests.

Display Advertising

Our advanced, sophisticated and unique technology can have an instant impact on your business. With no manual tagging or creation of ad tags, our software decides the ad channel in real-time, helping ad sales teams respond to their advertisers' briefs.

Liberated from the rigid confines of editorial segments and pre-wired channels, ad sales teams can now use keywords to create Unique Tenancy channels or discover more Premium Channel ad impressions outside of their usual high value segments.

Publishers can also create new cross-site channels that leverage their "sovereign network" of sites, without having "partners" stealing their audience crown jewels.

• Grow your Premium Channel inventory by another 50%
• Improve single campaign Click Through Rates (CTRs) by 500%
• Increase total monthly campaign average CTRs by another 30%

Grapeshot helps you turn page impressions into actionable clicks. Our direct response product personally targets special offers to your site visitors. Grapeshot understands the essence of each page and scientifically predicts the best product that should be served to the user on each and every page view.

We can help you promote advertisers' own marketing collateral on your website. Relevant whitepapers, PDF brochures, product video-clips are showcased when your page content and ad details match. Removing wasted ad showings, this Advertorial format achieves stunning Click Through Rates (CTRs) as users respond to advertising in context.

• Introducing the best product offers without any editorial links
• Showcasing advertiser brochures and videos in context
• Filling empty skyscrapers with recommendations of related products

Editorial Infrastructure

Editorial Stickiness - recommending related editorial content (more than just advertising and e-commerce sales) - drives up every users' consumption of your content, increases number of users and the regularity of their visits.

Grapeshot uses many words simultaneously within a real-time search to automatically suggest related content and build virtual pages based on audience interests and page contexts.

Grapeshot believes your 'content is king'. It delivers publishers the tools to work out and remember the essence of every story and page on your site by identifying the most important keywords. Simple, rapid and cheap to deploy, Grapeshot puts you back in control of your site's performance.